Career change
From 60 Applications to 3 Job Offers
Client
Daniel Reyes
Role
Product Lead, Northwind
Program
Signal Accelerator
Followers
900 → 14,300
Recruiter messages / month
0 → 11
The challenge
Daniel had led four product launches but his profile read like a job description. He was applying to roles every week and hearing nothing back.
The approach
We positioned him as the product lead who ships on time. His headline and About section were rebuilt around that, and he posted twice a week about lessons from each launch.
The result
Three companies reached out in the same month. He accepted a Product Lead role at Northwind without sending a single application.
"I went from applying to 60 roles to having three companies reach out to me in the same month."
Daniel Reyes
